The first step is to find what you are passionate about. This can take some soul-searching, but ultimately when you realise what and where you want to go, your vision will become much more clear and personalised ~
When starting an on-line business, there is some planning that should take place. Here are some ways to get you thinking:
Find a niche topic and become an expert in that field
Think about what your audience is searching for and provide solutions and answers to questions people are seeking.
Ensure your audience is in the forefront of your mind by thinking about the following questions:
What is my business objective?
What is my audience looking for?
How can I provide value?
It’s important to be authentic, add value, and ensure you are building an idea with a purpose for both you and your audience.
Planning your business
Here's a quick basic guide with a recommended structure of creating a general outline of your business plan. Planning is key and allows you to focus on your business module and then audience needs.
Introduction How will your business resolve your readers’ problems or provide valuable information? The answer to this question should be in your introduction.
Body Your body text needs to be as easy to read. Most readers skim when they’re online. Keep your paragraphs short and use descriptive headers. Bullet points are also an effective way to visually break up your ideas.
Conclusion Summarize your points and close with a powerful call-to-action. This call to action should be time sensitive, clear, and create a sense of urgency.
The first step is to identify, build and scale your on-line presence by getting your message in front of the right people. How to choose your web-hosting platform? Here are some recommendations to get started:
See some recommendations from platforms I've experimented with and which one I recommend:
Shopify - Shopify is an eCommerce platform aimed at entrepreneurs who are looking for a cost-effective way to build their company with ease. This is the platform I chose! I like the versatility and great if you eventually want to start selling from this platform as the website is included as well as a tonne of support and resources available in the Shopify Academy. You may even start branching out and discover more features you want to explore, for me creating an app on Shopify is the next opportunity I want to explore ~
Some highly recommended free apps to maximise your Shopify platform found through the Shopify app store:
Google Shopping - Reach shoppers and get discovered across Google's network
Shogun - build and optimize all of your store’s pages from custom homepages, product pages, landing pages and more with the most versatile drag-and-drop page designer. This app has made a huge difference to my website and I would highly recommend Shogun (free plan available after the 10-day trial)
Wordpress - Wordpress is another popular web-hosting platform that offers lots of plugins and customisation. I originally started out with Wordpress and although the interface wasn't my cup of tea, it may be worth exploring which platform you prefer. That's why its a great idea to take advantage of the free trials. One of the positives about Wordpress is that it is free and good to explore the various mediums out there. There are a number of Wordpress plugins, an example is the Hubspot Worpdress Plugin
Squarespace - Squarespace is the all-in-one solution for anyone looking to create a beautiful website. Domains, eCommerce, hosting, galleries, analytics, and 24/7 support. Create a website that brings your ideas to life. Start with any website template and customize it to fit your needs, whether you're making a portfolio, blog, or online store.
SiteGround - Siteground is a web hosting service crafted for top speed and unmatched security. Although I personally didn't try Siteground or DreamHost, these are some of the earlier web-hosting platforms first offered.
DreamHost - DreamHost is another web hosting one of the largest website hosting providers and powers millions of websites.
Get your free Shopify eCommerce eBook (don't pay for this!)
Create your online business and website with Shopify one of the best e-commerce platform that has everything you need to start your on-line presence. Sign up to The Nomadique and get your free Shopify eCommerce eBook (don't pay for this!)
Enhance your website with strategic tools to increase leads and conversions for your website. Marketing tools can greatly increase your outreach and there are some great resources to get you started from business plans, landing pages and email marketing.
Hubspot - Increase leads, accelerate sales, organize your contacts, or better serve your customers, HubSpot has a solution to help you grow and is one of the newer organisations out there offering a wide selection of free resources (see below Hubspot Services).
AWeber -The ultimate website tool for all things email leads and strategy. Highly recommended as one for the best email auto-responders with all the tools you need to write emails like an expert. Whether you’re just getting started or want better results from your emails, get the tools, guidance and expertise you need to succeed. Learn advanced strategy and take action with step-by-step courses and resources.
SEM Rush- Get insights into any company’s website traffic
GetResponse - GetResponse offers a resource of email marketing, landing pages, autoresponders and webinars
Hubspot Academy - Grow Your Career and Your Business. Take your professional skills to the next level with free, online training from HubSpot Academy. From quick, practical courses to comprehensive certifications, learn everything you need to know about the most sought-after business skills.
Create beautiful designs for any project! Use Canva's drag-and-drop feature and layouts to design, share and print business cards, logos, presentations and social media content.
Canva is a graphic design platform that allows users to create social media graphics, presentations, posters and other visual content. It is available on web and mobile, and integrates millions of images, fonts, templates and illustrations.
Join and manage multiple affiliate programs, get links, and track commissions. The cool thing about these is you can see stats on each affiliate such as the EPC (earnings per click). This is a good indicator on how much can be made, the higher the better.
Some examples of the top affiliate marketplaces with a solid reputation include ShareASale, Commission Junction (CJ Affiliate), ClickBank, Impact and FlexOffers.
Examples of high EPC marketplaces that offer great products are Sovrn //Commerce (Viglink), WP Engine, StudioPress, and WP Rocket.
Join and manage multiple affiliate programs, get links, and track commissions.
Create a better web by making every link intelligent and valuable with revenue to publishers through content-driven-commerce with leverage, insight, and automation.
Sovrn //Commerce (Viglink)- By far my favourite affiliate marketplace that generates real results! (see dashboard below in my early days). With one of the largest and renowned merchant network to choose from, the extensive list of merchants includes big names from The ICONIC, Ticketmaster, HotelsCombined, Booking.com and more. The bigger the name, the more clicks, meaning more commission!
Travel Payouts - The ideal travel affiliate network to monetize your travel website. MyNomadique niche started off in Travel & Lifestyle and I have since developed into a versatile niche to inspire more nomads out there. Travel Payouts is another marketplace that offers exclusive tools and not to mention a great travel affiliate program including flights, hotels, ground transportation, tours and activities.
Commission Factory - Creating passive income with affiliate marketing. Begin your passive income with these affiliate resources. Find the best passive affiliate programs that pay monthly commissions for life.
Glambassadors - Glambassadors leverage off your existing social media to catapult you to become an influencer. Brands and influencers can increase your revenue with the latest tracking technology and user-friendly network interface. Bid for the promotions you want to feature in and choose from either a paid job or a product exchange and make money for promoting off social media.
Sovrn//Commerce was my first affiliate marketplace I signed up for, I was so excited when I began to receive my first clicks and commission (just like you will!). The image below shows by first few months starting out through the Publisher Revenue Dashboard. Seeing real results creates the next level of motivation for affiliate marketing.
"I couldn't believe when sales began to come through, and the best part, the affiliate merchant would be organising all the logistics with sales, customer service, and products. All I had to do was promote through my affiliate link! The opportunities of the digital world makes passive income easy ~"
Dropshipping - Start by finding a niche topic and become an expert in that field (ie: how to start a fashion brand & source product when you don’t have an inventory budget by using dropshipping with Ali Express)
Snowball Money - Snowball Money is the first Smart Crypto Investment Automation (SCIA) platform that empowers you to make smart investments. We make it easy to securely buy crypto portfolios with a click of a button. Crypto portfolios can include bitcoin, bitcoin cash, ethereum, litecoin and more.
Property Host - List your holiday home, guesthouse, spare room and earn commission-free bookings through Booking.com large audience.
Airbnb Host- Earn rental income by becoming a rental property host.
Earn extra cash through these cash-rewarding ideas:
Swagbucks - Earn points and get free gift cards & cash for the everyday things you do online. Shop online, Watch entertaining videos, Search the web, Answer surveys and find great deals to earn your points.
Cashrewards - Get rewarded with cash at over 1,200 of your favourite stores. Shop as normal… and get real cash paid into your bank account. From fashion to tech, travel and your weekly groceries, get your reward in real cash on everyday purchases to spend however you want.
Cashrewards in-store - Did you know you can get Cashrewards in-store too? In partnership with Visa and Mastercard